Schema Markup is very important for SEO. Here’s some additional info that digs deeper into the topic.
Schema Markup is perhaps the most recent advancement in SEO for small businesses.
Schema Mark up clarifies the search engine about the significance of your content and displays the accurate result if the search matches. Adding Schema markup to you website improves the manner in which your page shows up in the searches.
Although structured data is not yet part of the Google ranking algorithm, it is as yet significant for SEO for some reasons.
Further investigate on schema markup a little deeper…
To start with, it is an element that is making progress and Google officially stated that it could be something that will go into the ranking algorithm soon. In this way, other than exploiting the advantages of the benefits described below, you additionally set up your website for future SEO.
Structured data enhances your website’s presence on the SERPS with rich snippets. This means that your entry in Google search results will be more attractive and informative than others and this will lead to better click through rates (CTR) and more visits to your website.
It’s a method to get into the Google knowledge graph and exploit the numerous advantages of the this feature offers to website ownersThe Google knowledge graph is the that appears on the right-side of your search results when you search for a question.
It is great for Local SEO. With structured data you can give search engines more information about your local business including address and contact information. With a proper Google my business page it can boost your local SEO.
It’s a necessity for running fruitful Shopping campaigns. When setting up shopping campaigns on google ad words, you need to have micro data on your landing pages so that Google can verify the data submitted in your shopping feed. all things considered, your shopping campaigns won’t be enhanced.
New technologies like the accelerated mobile pages depends heavily on structured data for some of their advanced features.
Below are the types of content that Schema markup helps your website rank better:
- Articles
- Local businesses
- Restaurants
- Event
- Book Reviews
- Movies
- Software Applications
- Products
- Health and medical etc.
In Simple terms, Schema helps search engines identify more information about your content and display better information in search results it helps your content stand out from others content that shows up on the search results page.
